Holland America Line and Dansk Wilton have partnered together in a pilot project with the aim to find solutions for recycling waste as a resource in a circular economy. This is a significant first step to contribute to new innovative initiatives which can contribute to future large scale solutions.
Waste is a major challenge globally – also in the hospitality industry. It is not enough to cut consumption – less bad is still bad. At the same time, the world is experiencing a shortage of resources and slowly understand the need and value of a circular economy.
Therefore, we initiated a pilot project taking back some carpet waste from Holland America Line’s vessels which has been recycled to notebooks and different prototypes; coat hangers, signage, coasters and acoustic art works. All made from our RE:SHAPE material.
All Colortec carpets from Dansk Wilton are Cradle to Cradle Certified®.
Cradle to Cradle Certified® is a vision for a world in which consumption and production have a positive impact on the economy, the environment and on people. Where we can benefit our planet without cutting down on consumption and welfare.
In a Cradle to Cradle world we design products and structures in society so that all materials are healthy for their surroundings and can be included in a repeated cycle. Waste will no longer exist, and everything will either be reused as it is, or will become a resource for something completely new in healthy biological and technical cycles.
We hope that the materials and the stories behind them have given you an extra dimension to the notebook.
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