Holland America Line +
Dansk Wilton

Holland America Line and Dansk Wilton have partnered together in a pilot project with the aim to find solutions for recycling waste as a resource in a circular economy. This is a significant first step to contribute to new innovative initiatives which can contribute to future large scale solutions.

A focus on sustainable initiatives

Recycled carpet waste

Waste is a major challenge globally – also in the hospitality industry. It is not enough to cut consumption – less bad is still bad. At the same time, the world is experiencing a shortage of resources and slowly understand the need and value of a circular economy.

Therefore, we initiated a pilot project taking back some carpet waste from Holland America Line’s vessels which has been recycled to notebooks and different prototypes; coat hangers, signage, coasters and acoustic art works. All made from our RE:SHAPE material.

Learn more about RE:SHAPE

Carpets made for tomorrow

All Colortec carpets from Dansk Wilton are Cradle to Cradle Certified®.

Cradle to Cradle Certified® is a vision for a world in which consumption and production have a positive impact on the economy, the environment and on people. Where we can benefit our planet without cutting down on consumption and welfare.

In a Cradle to Cradle world we design products and structures in society so that all materials are healthy for their surroundings and can be included in a repeated cycle. Waste will no longer exist, and everything will either be reused as it is, or will become a resource for something completely new in healthy biological and technical cycles.

Learn more about Cradle to Cradle

We hope that the materials and the stories behind them have given you an extra dimension to the notebook.